Friday, July 24, 2015

That Time Donald Trump Started a ‘University’

The Chronicle of Higher Education
July 24th, 2015

Donald Trump, the celebrity billionaire whose bid for the Republican presidential nomination has been a source of mild to major annoyance for, well, most people, is hardly overseeing his first bid to educate the American public. To say so would be to forget Trump University, the virtual, for-profit “college” he started in 2005.
Speaking to the times, the endeavor relied on the sale (at hundreds of dollars a pop) of CDs and DVDs while relieving students of burdensome higher-ed staples such as tests and degrees. This being The Donald, the rhetoric was strong. One DVD set promised that, with it, “you cannot fail to transform your future.”
Things got off to a rough start. Mr. Trump’s first lecture, delivered digitally to more than 2,000 people (who had paid $249 to see it), was delayed 45 minutes after the company’s computer services crashed. (And he said what about healthcare.gov?)

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