May 12th, 2015
I’m often asked about the best way to establish a “presence” on social media. My answer is always the same. Think of social media in terms of relationships and conversations.
Career success is increasingly determined by both your skills and your networks. Professional networks must be built on reciprocity, service, and caring.
It is important to establish that you have something to contribute to the conversation that is your discipline. It is equally important to spend your energy, and your professional capital, doing whatever it takes to assist colleagues in your field. At some point in your career you will need to lean on your network.